Text is the only marketing channel with a 98% open rate. With that knowledge, how do you build an effective SMS marketing campaign? Covering everything from simple tips and tricks to compliance to building a world-class opt-in flow, this webinar will get you up to speed.

Sponsored by Podium

Primary Learning Objectives:

  1. Humanize your marketing with personalized messages
  2. Learn to increase responses and promotional engagement
  3. How to provide value to your opt-in list

Speakers:

Isaac Hernandez

Director of Auto, Podium

Isaac Hernandez heads up the Automotive team at Podium. He has years of experience working specifically with hundreds of dealerships to solve business problems and streamline client communications. He has a keen understanding of business practices from his experience. Isaac has his BS in Business Administration from Weber State University.

Hayley Sonntag

Sr. Marketing Specialist, Podium

Hayley Sonntag has worked in many areas of marketing including demand generation, market research, and communications. She works with hundreds of local businesses up their online conversion, increase lead generation, and create a convenient customer journey at every step. When she’s not brushing up on her card game skills, Hayley enjoys seeing the latest movies and hiking in the mountains near her home.

Author: Digital Dealer

Digital Dealer exists to help dealers and their managers sell more vehicles more profitably by creating the best live events and media in the industry. Write for Dealer Magazine & DigitalDealer.com and share your insight with automotive dealerships across the U.S.!