SALES & VARIABLE OPS

Texting Dos and Don’ts at Your Dealership

Texting Dos and Don’ts at Your Dealership

By Billy Reynolds, Regional Vice President, Elead What’s the most iconic noise of our time? I’d argue it’s the text message alert sound associated with the iPhone. No matter where you are – the grocery store, Home Depot, a wedding – if you play this sound, people...

How and Why to Supercharge CRM Use

How and Why to Supercharge CRM Use

By Phil Spagnoli, Regional Sales Director, Elead Norm walks into Cheers and what do we hear? A resounding “NORM!” I think it’s true that “sometimes you want to go where everybody knows your name.” I bet your customers want the same recognition. After all, we’re in the...

Digital Dealer Featured Sessions

Digital Dealer Featured Sessions

Join us for Digital Dealer Tampa – a hybrid event, held at the Tampa Convention Center, June 8-10, 2021, with a virtual component. From hybrid options (onsite and online access) to virtual-only participation, there are many ways to learn, network, and be a part of the...

The Power of Distinguishing Between Buyers and Browsers

The Power of Distinguishing Between Buyers and Browsers

By Chase Abbott, Vice President, Sales - Dealer Software Solutions Dealertrack DMS, Dealer.com, VinSolutions & Xtime, Cox Automotive When your business invests significant time and effort into capturing and pursuing opportunities, a low close rate is frustrating...

The Costly Mistake of Manual BDC Processes

The Costly Mistake of Manual BDC Processes

By JoAnn Bedenbaugh, Sales Director, Voile Marketing and lead-generating activities take tons of time and money. Unless you automate them. Marketing automation can increase sales by as much as 33%, according to an article in the Harvard Business Review. Chalk those...

Build Back a Winning Sales Team

Build Back a Winning Sales Team

By Phil Spagnoli, Regional Sales Director, Elead Many dealers reduced the size of their sales teams in 2020, but as things return to normal, they’ll once again be on the hunt for new talent. Hiring and retaining good salespeople has always been a challenge, even in...

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